Vogue.com / February 17, 2017 / Runway

It was only a matter of time before Natalie Joos started designing clothes. The fashion consultant and street style star with a penchant for vintage has a CV that includes work with Craig McDean, Helmut Lang, and Phillip Lim. Not to mention she was an early blogger, who gained fame with her website, Tales of Endearment, when she launched it back in 2010. Now she’s venturing into knitwear with a see-now-buy-now line of effortless retro sweaters called JoosTricot, available through Instagram and soon, an ecommerce site. READ MORE